1. 애플, 오늘 새벽 애플TV 공개... 스마트TV 시장 신호탄... 99달러이며 콘텐츠는 대여(직접 스트리밍) 방식으로 1~5달러 수준. 당연히 저장공간인 하드 없음. 신형 아이팟도 함께 공개. 아이폰4 디자인을 도입했고, 나노 이하 시리즈들은 직사각형에서 정사각형으로 바뀌었음. 

http://www.apple.com/appletv/ 참조

http://paidcontent.org/article/419-apple-tv-the-faq/

애플은 구글TV가 강조하는 유튜브를 겨냥, 아마추어 콘텐츠 따윈 필요 없다는 발언을 해 관심. 애플과 구글의 감정싸움인 듯.

애플, 구글 비방

http://news.nate.com/view/20100902n04642?mid=n0600

애플TV는 당분간 국내에서는 의미 없음

2. 구글도 이미 구글TV 공개한 바 있음 http://www.google.com/tv/ 참조

http://googleblog.blogspot.com/2010/05/announcing-google-tv-tv-meets-web-web.html 공식자료 참고

구글TV와 애플TV 비교자료는

http://www.reuters.com/article/idUSTRE6807H920100901 에 잘 나와 있음

분석 비교

http://venturebeat.com/2010/09/01/apple-tv-is-the-one-you-date-google-tv-is-the-one-you-marry/

ITViewpoint 서명덕 기자

COST

Apple: $99

Google: Not yet announced

HOW IT WORKS:

Apple: Apple TV is a compact box that hooks into TVs and allows viewers to stream shows and movies that they have rented or downloaded from iTunes. It requires an Internet connection and can access YouTube, Flickr and other sites. It can stream music from iTunes and play shows or movies that have been downloaded on separate devices from iTunes. Apple TV can be controlled through iPods, iPhones and iPads after downloading an app.

Google: Google TV will allow viewers to search and watch programs from the Internet and their DVR recordings. Sony TVs and blu-ray players, as well as Logitech TVs, will come with Google TV installed. A separate stand-alone device is also available. The software has a Chrome Web browser built in so users can access whatever videos, photos, music and games are online. The Android Market will be on Google TV starting in 2011.

AVAILABILITY:

Apple: Chief Executive Steve Jobs said Apple TV would be available in a month, and the devices can be pre-ordered now.

Google: Unknown date this fall.

CONTENT:

Apple: TV shows will cost 99 cents to rent, movies will cost $4.99 to $2.99 to rent.

Google: All free online content can be accessed. DISH Network Corp subscribers can also browse and watch their content with the device.

PARTNERS:

Apple: Netflix Inc, News Corp, Walt Disney Co

Google: Sony Corp, Logitech International SA, Intel Corp and DISH Network Corp

TRACK RECORD:

Apple: This is the second incarnation of the Apple TV. Jobs has said the first version, released in 2006, has "never been a huge hit."

Google: This is the first Google TV of its kind for the company.